The document, submitted to a civil court in King County, which owns the city of Seattle (Northwest), where Amazon is based, indicated that the group intends to use this legal route to reveal its identity of users involved in these practices, whose identity is not disclosed. to the public.
These are content creators, moderators, and managers of private chat groups, often in the business of buying and selling fake testimonials funded by companies selling their products on Amazon.
Among the most sought-after fake products is the “Amazon Verified Reviews” logo, which the platform gives to reviews written by users confirming the purchase of the product.
A court document seen by Agence France-Presse showed that Internet users who agree to post fake opinions on their behalf are paid or reimbursed for their purchases.
Amazon was particularly vocal about the group, which at some point had 43,000 members.
In response to questions from AFP, Facebook, which is not directly targeted by the lawsuit, indicated that it had pulled “more” of the groups mentioned in the lawsuit filed by Amazon from its network.
At the same time, a Facebook spokesperson said that “groups that use or encourage the posting of fake reviews violate our policies and will be banned” from the network. “We are working with Amazon on this and will continue to work with the industry to address spam and misinformation,” he added.
Source: Al-Akhbar
