The Brussels investigation will focus on Temu’s systems to limit the sale of “non-compliant” products. If found guilty, the company will face heavy fines.
The European Commission has opened a formal investigation into the Chinese e-commerce platform Temu for possible violations of the Digital Services Act (DSA) related to the sale of illegal products, the “potentially addictive design” of its store and the “systems used to recommend purchases.” to users.”
In a statement, Brussels indicates that the The investigation will focus on Temu’s systems to limit the sale of “non-compliant” products in the European Union.that is, to “limit the re-emergence of previously suspended dishonest traders who are known to have sold non-compliant products in the past.” The European Commission does not explain what it considers illegal products.
On the other hand, “the risks associated with the addictive design of the service, including game-type reward programs” will be taken into account, and the systems that will be applied to “mitigate” these risks that “may have negative consequences for well-being.” be analyzed. In the note released this Thursday, Brussels recalls that the Chinese platform is obliged, under the Digital Services Law, to “disclose the main parameters used in recommendation systems” and “provide researchers with access to data accessible to the public.” ”.
Margrethe Vestager, executive vice president responsible for a “Europe ready for the digital age”, states that Brussels intends to “ensure that Temu complies with the Digital Services Act”, in particular “ensure that products sold on its platform comply with the EU standards. standards and do not harm consumers” and that the European market is “safe and fair for everyone.”
The decision made known this Thursday comes after the European Commission, at the beginning of October, asked Temu for information about what the company is doing to prevent the sale of illegal products. If found guilty of violating the Digital Services Law, the company could face fines of up to 6% of its global turnover.
Digital Services Law. Brussels asks Temu for information on the sale of illegal products
Source: Observadora
