The new CEO of the Volkswagen Group, Oliver Blume, has confirmed that the company he directs will continue betting on electric cars, as has happened until now, with his predecessor at the wheel. More than that, it promises to reinforce this bet, which was revealed abroad through the 10-point plan he revealed in a presentation to the board of directors.
Mainly battery-powered cars will be adopted by all brands in the group, including Porsche, which Blume drove here and that, if on the one hand it bets on the Taycan and prepares the Macan for this year, it still wants to keep the combustion engines -powered by synthetic fuels, being carbon neutral- in production, to continue maintaining the benefits. tall. .
“I have drawn up a ten-point plan. The focus is on our financial strength, the advancement of our products, software and technologies, regions such as China and North America, as well as sustainability and the capital market.” – New CEO Oliver Blume reveals priorities. pic.twitter.com/LdwGEgrUyZ
— Volkswagen Group (@VWGroup) September 1, 2022
Volkswagen Group made a change of CEO on September 1, with Herbert Diess to be replaced by Oliver Blume. If Diess was hired because he was previously a BMW frame, have no connection to the Dieselgate scandal that cost the German giant more than 50 billion eurosbetween fines and compensation in the US and, to a lesser extent, in Europe, Blume has been a long-time member of the group and a trusted man in the Porsche and Piech families., who control the majority of the votes in the management of the VW Group. As evidenced by the suspicions and investigations that fell on him during the Dieselgate, carried out by the German authorities.
The reinforcement of the German conglomerate’s commitment to electric cars means that management believes more and more in the profitability of this technology, while reiterating his confidence in the possibility that, in 2025, the Germans will surpass the North Americans of Tesla as the world leader in sales of this type of vehicle. Confidence in this strategy is confirmed by the fact that the group, which up to now only coexists with a large production platform, the MEB (used in models such as the ID. 3, Audi Q4 e-tron, Skoda Enyaq iV and Cupra Born ), are preparing to launch two more new platforms, Premium Platform Electric (PPE) and Scalable Systems Platform (SSP), which will serve Audi, Bentley, Lamborghini and Porsche.
Porsche, which the Volkswagen Group will partially sell on the stock market until the end of October to gather the means it needs to invest in electric models, its future also depends on the IPOwhere it is expected to reach a value between 60 thousand and 80 billion euros, far from Tesla’s 850 billion market capitalization.
To maximize the value of Porsche at the time of the IPO, the brand prepares the market with an increase in the supply of electric vehicles, apparently believing that this will pique the interest of potential investors. To the current Taycan, the sports family saloon offered by Porsche, along with the crossover version, the Taycan Cross Turismo, the German manufacturer will add the new electric Macan later this year. In 2025, it will be time to introduce the battery-powered Cayenne, and by 2027, a new Taycan already designed on the SSP platform, as well as the battery-only Panamera.that will grow in size, so as not to compete directly with its smaller “brother” Taycan.
The Macan and Cayenne will use the PPE platform, unlike the future Taycan and Panamera, which will use the SSP, with Porsche also providing the 718 Cayman and 718 Boxster electric. These will be released between 2024 and 2026. Meanwhile, the 911 will continue to be manufactured, but in an electrified version, with the combustion engine associated with the electric motor in a hybrid version.
Source: Observadora
